Over several decades, Video News
ReLease (VNR) is believed as the most potential
to be used as public relations. VNRs becomes
another tool for marketing
content and a trade publication.
VNRs is a communication or information in the form of recordings aimed at to
the medium of television in order to deliver something valuable announcements. but
what's interesting is the indication that how Video News Release is always
changing from a medium of communication, addressed to the news media.
Many companies use VNRs to introduce their products. The move is intended to
describe product specification by
detail, just like what is done by
Toshiba when launching Toshiba's Libretto W100.
See Video below.
